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Wednesday, August 3, 2022

Why Is Shell Making Electric Micromobility Products?

Shell is already being forced by Dutch courts to cut carbon emissions by almost half by 2030. And as stricter international regulations on carbon emissions progress, more oil companies will need to change to combat climate change this decade. Shell knows it’s kind of playing the self-aware wolf here. I mean, it’s selling electric vehicle charging equipment, too.

Shell itself isn’t the one building and selling the scooters. Rather, the gas company licensed out its name to US-based manufacturer Lotus International last year, which then gave birth to Shell Ride-branded e-scooters and e-bikes. Lotus doesn’t necessarily make them either, but handles the distribution and marketing. The Shell Ride SR-5S Electric Scooter that’s capable of up to 20 miles of range, up to 15mph speeds, and sells for $549.99.

There are Shell Ride e-bikes in the pipeline as well, and they’ll cost between $1,199.99 and $1,899.99.